With effective communication as the main driver of this project, a visually compelling, bilingual report would highlight the urgent need to reduce transportation-related emissions in Canada. After Environmental Defence finalized the content and structure, I made sure the report would be both engaging and accessible.

The first step was to inject a cohesive visual identity (as this project is the extension of a preexisting campaign that I supported) and balance data-driven storytelling with striking, easy-to-digest design elements. I created a clean, modern layout that prioritized readability while integrating impactful call-out quotes, infographics and custom visuals to illustrate key findings. Color, typography and spacing were carefully chosen to enhance clarity and visual flow.

Once the design concept was approved, we produced a fully bilingual, print- and digital-friendly report that met high standards for accessibility and professionalism. The final product provided Environmental Defence with a polished, visually engaging tool to effectively communicate their message and drive further meaningful climate discussions.